With the ICC Men’s T20 World Cup 2021 just around the corner, Star Sports, the official broadcaster of the tournament, has brought back its iconic ‘Mauka Mauka’ campaign with an interesting twist. The campaign is a combination of cheeky humour and friendly banter that makes it relatable and funny. The ‘Mauka Mauka’ ad was first introduced before the 2015 ICC World Cup. The T20 Cricket World Cup has been scheduled between October 17- November 14 2021.
“The India-Pakistan clash is one of the biggest matchups in the world of sports. The clash at an ICC event attracts core and casual Cricket fans as well as viewers who don’t watch any other Cricket. The historic on-field rivalry between both teams is unparalleled and we believe that the iconic ‘Mauka Mauka’ campaign captures the spirit of this rivalry, blending competitiveness, banter and sportsmanship”, Sanjog Gupta, head, Sports, Star and Disney India, said.
The Mauka Mauka ad was first released by Star Sports ahead of the India v Pakistan match in the 2015 World Cup.
